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Price check · Nov 10, 2026

ClickSend pricing

Pay-as-you-go SMS tiers start at $0.0094 per message, but top-up thresholds and carrier fees shape the real bill.

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Short answer

Paid plans start at $0.03/mo.

ClickSend has no free plan, but its pricing page lists a free trial for each SMS tier. Billing uses pay-as-you-go credit top-ups rather than monthly or annual subscriptions. Boost starts at $0.0287 per SMS with a $20 top-up; Growth, Scale and Enterprise lower the listed rate as the top-up minimum rises. Carrier fees apply on top, and MMS and phone numbers have separate charges. For a production estimate, check rates for your destinations and expected message mix.

01Every plan, line by line

PlanBilled annuallyBilled monthlyBuilt for
Boost—QuoteSmall businesses and one-off campaigns
Growth—QuoteBusinesses growing their SMS use
Scale—QuoteRegular or automated high-volume sending
Enterprise—QuoteLarge-scale, high-frequency sending

Add-ons and overages

  • MMS: $0.0373 per outbound message; inbound MMS is free.
  • US toll-free number: $3.51/month; no setup fee; inbound SMS is free.
  • US dedicated shortcode: $1,019.21/month and $1,019.21 setup fee; inbound SMS is free.
  • Additional carrier fees apply; amounts are not published on the vendor's site.
  • Unlimited users are included; no extra seat charges.
  • Bulk SMS discounts are available; pricing is not published.

02What the plan grid doesn't tell you

Carrier fees

Additional carrier fees apply to SMS, but ClickSend does not publish their amounts. Include destination-specific fees in any volume estimate.

MMS charges

Outbound MMS costs $0.0373 per message. Inbound MMS is free, but outbound media volume can add to campaign costs.

Phone numbers

A US toll-free number costs $3.51 per month. A dedicated US shortcode costs $1,019.21 monthly plus a $1,019.21 setup fee.

Top-up minimums

The listed SMS rates require tier-specific top-ups: $20 for Boost, $100 for Growth, $1,000 for Scale and $2,000 for Enterprise.

03Which plan should you buy?

If you are…GetWhy
Small campaignsBoostThe lowest listed top-up is $20, at $0.0287 per SMS.
Growing SMS volumeGrowthThe $100 top-up buys a listed $0.0205 rate per SMS and a stated 28% saving.
High-volume sendingScaleThe $1,000 top-up gives a listed $0.0132 rate per SMS and a stated 54% saving.

04Is ClickSend worth the money?

ClickSend’s tiered rates can suit teams that prefer usage-based messaging charges and can forecast volume. Boost lowers the initial commitment to a $20 top-up, while Growth, Scale and Enterprise trade higher minimum top-ups for lower listed SMS rates. There is no free plan, and carrier fees can change the total. Compare destination-specific rates and expected usage before choosing a tier; the headline rate alone is not a complete production budget.

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ClickSend pricing FAQ

What is the cheapest ClickSend SMS plan?

Enterprise has the lowest listed per-SMS rate at $0.0094, but it requires a $2,000 top-up. Boost has the smallest listed top-up at $20 and costs $0.0287 per SMS. Compare your expected volume and cash commitment, and account for additional carrier fees.

Does ClickSend have a free plan or trial?

ClickSend does not list a free plan. Its pricing page lists a free trial for each SMS tier, but does not publish the trial allowance or duration. Confirm the trial terms and any credit expiry before using them to forecast a launch.

Are ClickSend prices monthly subscriptions?

No monthly or annual subscription is listed for the SMS tiers. ClickSend describes pay-as-you-go credit top-ups, with minimums from $20 for Boost to $2,000 for Enterprise. Number rentals have separate monthly charges, and carrier fees apply to messaging.

How much does ClickSend MMS cost?

The pricing page lists outbound MMS at $0.0373 per message and inbound MMS as free. SMS rates are separate and vary by tier; additional carrier fees apply. Check the current pricing for your destinations and message types before estimating total campaign spend.