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Most buyers should pick Zapier.
Gumloop is a hosted agent builder for teams that need AI agents, browser automation, and handoffs to people. Zapier is a hosted workflow platform with 9,000+ app integrations, Zapier MCP, and a free plan. Choose Gumloop for agent tasks that involve websites or team collaboration; choose Zapier for app-to-app workflows, wider integration coverage, and a no-cost way to start. Compare Gumloop’s credit and orchestration fees with Zapier’s task-based billing before estimating production costs.
01Side by side
| Gumloop | Zapier | |
|---|---|---|
| Pricing model | Pro starts at $37/month; includes 20k credits and an 8% fee. | Professional starts at $19.99/month at the lowest task tier. |
| Free tier | No free plan; 14-day trial. | 100 tasks/month; two-step Zaps; 15-minute polling. |
| API and SDKs | Agent builder, 400+ connectors, and browser automation. | Zapier MCP connects AI tools to apps without API keys. |
| Integrations | 400+ connectors, including Slack, HubSpot, Gmail, and Salesforce. | 9,000+ apps; 66,000+ triggers and actions. |
| Deployment model | Hosted agent builder; agents work across business tools. | Hosted workflow platform; Zaps run on Zapier. |
| Platforms | Web. | Web. |
| Limits and scaling | 20k monthly credits; five concurrent runs; 25 agent chats. | Free: 100 monthly tasks; paid plans scale by task tier. |
| Governance | Enterprise includes org-wide connector policies and guardrails. | Central workflow controls, granular permissions, and listed compliance. |
Gumloop Choose Gumloop if
- Choose Gumloop if browser automation is central to the workflow.
- Choose Gumloop if agents need human sign-in or approval handoffs.
- Choose Gumloop if you want unlimited agents, seats, and teams on Pro.
Zapier Choose Zapier if
- Choose Zapier if you need broad app and trigger coverage.
- Choose Zapier if you want a free plan for basic automation.
- Choose Zapier if teams need central workflow permissions and governance.
02Pricing at real usage
Gumloop has no free plan, but offers a 14-day trial. Its Pro plan starts at $37 per month and includes 20,000 credits, unlimited agents, seats, and teams, plus an 8% orchestration fee. The plan lists five concurrent workflow runs and 25 concurrent agent chats. Enterprise pricing is custom, with custom included credits and concurrency limits. The pricing page does not publish annual rates or overage pricing, so confirm how usage beyond included credits is billed.
Zapier has a free plan with 100 tasks per month, two-step Zaps, and 15-minute polling. Professional starts at $19.99 per month at the lowest task tier; Team starts at $69. Paid plans scale with task tiers, and Zapier lists higher-rate pay-per-task billing after a limit is reached. Annual billing is offered at a listed 33% discount versus monthly rates.
03API, SDKs and integration
Gumloop’s integration approach centers on agents, connectors, and browser automation. The homepage lists 400+ connectors, including Slack, HubSpot, Gong, Gmail, Salesforce, and 1Password. Agents can click, type, upload, and pull data from websites, and can hand a live browser session to a person for sign-in or approval. Gumloop does not publish API or SDK specifics; confirm the supported integration path if you need a code-first client.
Zapier connects to 9,000+ apps through 66,000+ triggers and actions. Its Zapier MCP connects tools such as Claude, ChatGPT, and Cursor to business apps through one secure connection, without API keys. The homepage says MCP works across 230+ AI tools. It also describes Next Gen Zaps with advanced logic and automatic error recovery. Neither product’s listed integration facts specify programming-language SDKs or a CLI, so developers should verify those requirements before choosing.
04Open source, self-hosting and lock-in
Gumloop and Zapier are presented as web-based services: Gumloop runs agents across business tools, while Zapier runs workflows on its platform. Neither vendor publishes an open-source licence or self-hosting option in the product details, and neither publishes data-export specifics. Ask both vendors what workflow definitions, execution history, and connected-app data can be exported, and in what formats.
The practical migration concern is the automation logic and its dependencies. Gumloop agents can rely on browser actions, connector policies, and agent instructions. Zapier workflows use its app triggers, actions, and task model. Before committing, document those dependencies and check whether your team can recreate them elsewhere. For enterprise use, Gumloop lists custom connector policies and guardrails; Zapier lists central workflow controls and granular permissions.
Questions people ask
What is Gumloop?
Gumloop is a web-based platform for building, sharing, and managing AI agents. Its agents connect to business apps through 400+ connectors, automate browser tasks, and collaborate with people through workplace apps and messaging. Browser sessions can be handed to a person when a site requires sign-in or approval.
What is Zapier MCP?
Zapier MCP connects AI tools to business apps through one secure connection, without requiring API keys. Zapier says it works with Claude, ChatGPT, Cursor, and 230+ other AI tools, with access to its app integrations and triggers. Permissions let teams control which apps and actions are available.
Does Gumloop offer a free plan?
No. Gumloop lists a 14-day free trial, then a Pro plan starting at $37 per month. Pro includes 20,000 monthly credits and an 8% orchestration fee. Organizations that need custom controls can contact Gumloop about Enterprise pricing, which is custom.
How does Zapier pricing scale with usage?
Zapier’s Free plan includes 100 tasks per month. Paid plans start at $19.99 per month for Professional and $69 for Team, at the lowest task tier. Higher task tiers cost more, and Zapier lists higher-rate pay-per-task billing once a task limit is reached.